National Cereal Day: America’s Favorite Bowl for Breakfast

National Cereal Day: America’s Favorite Bowl for Breakfast

A bowl of cereal in the morning is one of the most convenient breakfasts for those looking for a quick meal to start the day.

Some cereals can be healthy, some not so healthy, but it’s an enjoyable choice of food to start off the day.

With National Cereal Day approaching on March 7th, 2025, the team here at VegasInsider analyzed some of America’s favorite cereal brands to see which one ranked as the best across all states.

Using Google Keyword Planner, the top 12 cereals were ranked based on average search volumes across the past 12 months.

Here were the results:

RankCerealAverage Search Volume
1Cheerios103,120
2Lucky Charms84,570
3Cinnamon Toast Crunch74,310
4Fruity Pebbles67,630
5Frosted Flakes49,250
6Froot Loops48,090
7Rice Krispies37,650
8Corn Flakes37,550
9Raisin Bran27,910
10Special K26,220
11Trix20,840
12Cap'n Crunch19,810
  1. Cheerios

At the top of the rankings we have Cheerios, the small, ring-shaped pieces are a staple of cereals and with 15 different flavors to choose from, it’s no surprise how popular they are with a whopping 103,120 average searches across the past year.

  1. Lucky Charms

A popular one amongst family homes, the sweet taste and fun aspect of Lucky Charms is what drives the popularity. There’s a sense of nostalgia when it comes to Lucky Charms and packs a punch for that sugary experience.

  1. Cinnamon Toast Crunch

A favorite for both breakfast and snacking, Cinnamon Toast Crunch is another popular cereal that’s been around for over 30 years. It’s a cereal that stays crunchy despite being smothered in liquid and creates a cinnamon-infused milk at the bottom of the bowl.

  1. Fruity Pebbles

Not the healthiest of cereal choices, but another popular choice for families, Fruity Pebbles has multiple flavors to choose from. Those of a certain age will have an affliction to the cereal because of The Flintstones cartoon.

  1. Frosted Flakes

Also known as Frosties in the UK, it’s one of Kellogg’s most popular cereals despite essentially being cornflakes coated with sugar. As Tony the Tiger would say, “They’re Gr-r-reat!”

  1. Froot Loops

Another favorite amongst family homes, the cereal gives that fruity aroma and colorful theme in the bowl. 

  1. Rice Krispies

A lighter choice in the texture, but still has that famous snap, crackle, pop that has made it well known throughout the country. It’s also a cereal widely used for baking treats if you wanted to get creative.

  1. Corn Flakes

A classic amongst all cereals, Corn Flakes have been around for over a century and always hit the spot. Again, another cereal that has been adapted for baking treats. 

  1. Raisin Bran

A healthier choice to start the day, a simple combination of bran flakes and raisins provides a fibre-rich option for breakfast.

  1. Special K

Special K is another one of those cereals aimed at promoting a healthier lifestyle. First branded in the 1950s, Special K has expanded its flavors and even includes snack bars and protein shakes within the brand.

  1. Trix

Just missing out on the top 10 is Trix. Although it’s another with a fruity taste aimed at family homes, it doesn’t quite rank as high as other cereal brands.

  1. Cap’n Crunch

Making up the rankings is Cap’n Crunch, another staple amongst cereals having been around for years. The classic flavor has been expanded over the years with berries and peanut butter added to name a few.

What cereal are Nevada liking for breakfast?

When it came to Nevada specifically, the state went slightly against the trend with Cinnamon Toast Crunch coming in at top spot.

It had an average search volume of 1,000 per month for the past year, slightly above Lucky Charms (900) and Cheerios (800).

Fruity Pebbles (720) and Fruit Loops (550) made up the top five in Nevada.

However, at the other end of the scale, it seems like Nevada was not enjoying Trix as much with just 200 average search volumes.

Nevada’s top 5 cereals

RankCerealAverage Search Volume
1Cinnamon Toast Crunch1,000
2Lucky Charms900
3Cheerios880
4Fruity Pebbles720
5Froot Loops550

Methodology

Using Google Keyword Planner, each popular cereal brand was searched across the past 12 months.

All data is correct as of February 2025.