POINTSBET CANADA ANNOUNCES MAJOR PARTNERSHIP WITH DAILY FACEOFF AND THE NATION NETWORK IN CANADA
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PointsBet, a major online sports betting operator in the United States, is now making moves in Canada. Its Canadian operation, known as PointsBet Canada, has now entered into a new deal with Dailyfaceoff.com as well as The Nation Network. Per the terms of the multi-year deal, PointsBet Canada will be the official as well as exclusive sports betting partner with the two aforementioned companies.
For those unfamiliar with the company, Daily Faceoff gives fantasy statistics as well as information to Canadian sports betting fans. It has opinion pieces, professional insights, breaking news, inside information as well as statistical analysis. Daily Faceoff also has former TSN Senior Hockey Reporter providing hockey content. The site has been able to rack up 500 million page views as well as 1.5 million monthly users.
With The Nation Network, the partnership will be integrating PointsBet Canada into The Nation Network as well as its numerous affiliated sites. The Nation Network launched back in 2007 and its flagship site is Oilersnation.com.
As of now, it is a twelve website network that has accumulated over a billion page views, with 19 million page views monthly, and five million loyal users. It provides Canadian sports fans with social posts, podcasts, videos, and daily stories.
The Chief Commercial Officer from PointsBet Canada, Nic Sulsky, indicated his excitement over the deal. He is enthusiastic about the potential for PointsBet to be able to form a genuine connection with Canadian sports fans. And, he feels that the loyal following established by the Nation Network and the Daily Faceoff will be a great launching point. He feels that the company can integrate their vision, product and mentality with the Nation Network and the Daily Faceoff in a way that will be beneficial to all.
Users from the Daily Faceoff and The Nation Network will be able to see analysis and odds integrations provided by experts from PointsBet. And, they will also find better tools that will enhance their cross-platform experience with sports.
The Co-founder and CEO of The Nation Network, Jay Downton, feels that the companies are ideally suited for a partnership with PointsBet. He feels that PointsBet understands the existing communities within the Daily Faceoff and The Nation Network.
He feels that because they are focused on being for fans, by fans, that users will welcome PointsBet’s integration. He feels the expert analysis that PointsBet can bring, and more, will be able to enhance users’ experience even more. He is very excited about the partnership and what it can do for all the involved parties.
Written by our US sports betting industry expert, Allie Nelson. You can learn more about Allie's expertise here.
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